How do you get someone to trust you online? Marketing in this industry can be exceedingly difficult, as there are so many fake actors and charlatans that are out there. But, I know that's not you. No matter what level you are currently at, you will encounter people that doubt your sincerity and want to think the worst of everyone they meet online… even as the plan their next purchase from Amazon. Today, we'll be talking about ways to build trust and increase the "real-ness" of your online persona, on the Boots to Business Podcast.