Creating a podcast can be difficult unless you dive into this week's episode. This one has a ton of tips on getting great guests. Today we have Wendy Pease, host of “The Global Marketing Show”, and President & Owner of Rapport International on Creating The Greatest Show. Listen in as Wendy joins host Casey Cheshire as she shares her inside scoop on finding the perfect guest to create an engaging episode that will make your audience listen again. 

Takeaways:

• Having a guest who is higher up in their company will have more experienced stories. They will have more advice to give.
• It's okay to not agree with your guest. Having different opinions will sometimes make the discussion more interesting.
• Get guests who have great personal experiences that they are willing to share. Having a personal story on the podcast will make your audience feel more connected to your guest.
• It is okay to steer away from your script. If a guest brings up a good topic, continue with it then, when the timing is right, bring it back around.
• Make sure you are listening to everything your guest is saying. You will need to be ready to take note of anything they say.
• Think about your audience when recording the podcast. Put yourself in their shoes to see if they will relate to the current episode.
• Do research on your guests before they come on the podcast. See if they fit your podcast audience. See if you can relate to them.

Quote of the Show:

• “Translation is written, interpretation is spoken.” (08:31)

Links:

• Twitter: https://twitter.com/RapportIntl
• LinkedIn: https://www.linkedin.com/in/wendypease/
• Website: https://www.rapporttranslations.com/ and https://www.rapporttranslations.com/learning-center
• Book Link: https://www.amazon.com/dp/B08XSN2LL6/ref=tsm_1_fb_lk

Ways to Tune In:

• Amazon Music: https://music.amazon.com/podcasts/12f108ea-018f-44a6-8bb0-9444e9cbf3cc 
• Apple Podcast: https://podcasts.apple.com/us/podcast/creating-the-greatest-show/id1638399900
• Spotify: https://open.spotify.com/show/1B7OnWCGoxBRzH2rbkEFIf 
• Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkLnBvZGJlYW4uY29tL2NyZWF0aW5ndGhlZ3JlYXRlc3RzaG93L2ZlZWQueG1s
• Podchaser: https://www.podchaser.com/podcasts/creating-the-greatest-show-4823789 
• YouTube: https://youtu.be/_WsCet--nfU

 Creating The Greatest Show is produced and sponsored by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/