Every TRUE business person from top-ranking officials to brand managers should include the podcast "Under the Influence to their mandatory car trip listening experiences.

Discover how a tourisam account delivered an ROI of 110 times their ijnvestment in a segment that spent 80 times what they did.

Innovation and Creativity woven over a sound business strategy!

Every TRUE business person from top-ranking officials to brand managers should include the podcast "Under the Influence to their mandatory car trip listening experiences. Discover how a tourisam account delivered an ROI of 110 times their ijnvestment in a segment that spent 80 times what they did. Innovation and Creativity woven over a sound business strategy!

Have you been "Under the Influence"?

A slow learner, one who just got by in high school and university, it took a long time to discover the most important rule……”The Numbers Never Lie”.   

After 5 years of advertising, I crossed over to Marketing, where accountability and experience resulted in amassing significant successes (including the introduction of a $100 million business in North America).  

It was the thrill of the chase and being hands-on, 

I enjoyed doing the doing and encouraging the people I worked with to tell me what they would do.

Every business can grow, using simple solutions you’ll discover here.  

Excuses are for losers.  

Every problem has a solution/alternate path.

Learn from over 30 years of CPG (consumer packaged goods) marketing. 

Business is not complicated!

Business

A slow learner, one who just got by in high school and university, it took a long time to discover the most important rule……”The Numbers Never Lie”. After 5 years of advertising, I crossed over to Marketing, where accountability and experience resulted in amassing significant successes (including the introduction of a $100 million business in North America). It was the thrill of the chase and being hands-on, I enjoyed doing the doing and encouraging the people I worked with to tell me what they would do. Every business can grow, using simple solutions you’ll discover here. Excuses are for losers. Every problem has a solution/alternate path. Learn from over 30 years of CPG (consumer packaged goods) marketing. Business is not complicated!

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Have you been "Under the Influence"?

Have you been "Under the Influence"?