This week we are joined by Dan Knowlton to talk about having creative ideas. Dan is a digital and social media marketing expert and has grown Knowlton into a multi award-winning business and has worked with brands like FIFA, Nestle, Citibank, Wahl and even the Eurotunnel! Dan has also got a fair few stamps in his passport as he travels the world to deliver his marketing expertise on stage. 

What you will learn... 

• Why Knowlton are focusing on behind-the-scenes content to show themselves off as a business 
• How to know what to show your audience 
• Why Knowlton choose to focus on video content 
• Why your pitch type changes depending on who the client is 
• How Dan comes up with such creative ideas 
• Why doing the right research is such an essential part of the process 
• Why marketers aren’t really good at ‘empathy’ 
• Why you should start with the weird and wonderful 
• Whether or not you should walk away from an opportunity 
• Knowlton’s weirdest idea EVER 
• Why employing the right people has enabled Knowlton to do their best work ever 

Resources mentioned in the show... 

• Knowlton 
• 3 Step Programme to becoming a Bazillionaire 
• WAHL 

Get a chat started with Dan on his social media channels, Twitter, LinkedIn and Instagram or go to the Knowlton website to find out more about how Dan can help you.