Making Sense of Social Media

Having the Confidence Needed to Succeed


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I'm going to approach a bit of a touchy subject this week, but an important one. Do you have confidence in yourself and your abilities as a business person? Sometimes, often to be truthful, I wonder if that's not a behind the scenes reason why people are still so fearful of using social media to market their businesses.
I feel like, and have learned from personal experience, that if you are confident in yourself and your abilities you'll do whatever it takes to "push the buttons".
I first approached this topic with Teri Holland over on her podcast, The Empowered Life (you can listen to her podcast here). That was the first time I had spoken of it publicly mind you, I'd been wrapping my head around the concept for quite some time already.
Confidence can be a challenge, again, YEARS of experience with this. I have not always been the most confident person in the room, not by a long stretch, and I still have challenges to this day. BUT, even with understanding what lack of confidence feels like, I still did whatever it took to learn.
That's where I feel people are using not using social media to market their business as an excuse. There are plenty of other reasons as well; they don't have time, they simply don't WANT to, they have no interest ... but, for those that do see it as a necessity (as I personally feel they should) and are still, years in, asking the most elementary of questions; then I'd challenge you to check your confidence in yourself and the business you're running. Perhaps there's something there.....lean into that.
I hope I have not offended anyone or put you off, because it is never but my utmost intention to help you succeed with your marketing efforts using social media as your tool of choice.
Are you in my Facebook group yet? I drop knowledge bombs weekly on social media marketing tips in there, give it a try! We'd love to have you! http://facebook.com/groups/successfulsmmarketing/.
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Making Sense of Social MediaBy Lorri Klassen