Book a call with John: https://www.thedivenewsletter.com/squeeze-page1712742970440

Wondering why you're more buried in work than you were a year and a million dollars ago?

You hired helpers. Not operators.

Ryan Deiss founded DigitalMarketer.com, trained 120,000 marketers, and now runs 17 companies doing $250M+ a year. In this episode, he walks through how he'd actually scale any brand from $1M to $30M+ — from the hire that unlocks scale to the three engines that power e-commerce businesses.

Topics discussed:

00:00 - Introduction

00:48 - Does EOS work in e-commerce?

08:13 - The worst stage of any business

09:09 - 3 engines every e-com brand runs on

21:42 - Mapping your business for scale

26:01 - Scaling without losing time with your family

36:00 - Why founders never feel like they’re making enough

40:50 - Identity shifts as you scale

48:17 - The first role to hand off (and one you shouldn’t)

57:23 - How to hire for an undefined role

01:01:54 - What to focus on at each stage of growth

01:10:37 - Should you scale, sell, or raise at $30M?

01:17:44 - Do lead magnets work in e-commerce?

Learn more about our sponsors:

https://www.attentive.com/

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🔗 CONNECT WITH RYAN DEISS:

Instagram @ryandeiss

YouTube @ryandeissofficial

X @ryandeiss

Website : https://scalable.co/

LinkedIn:https://www.linkedin.com/in/ryandeiss/

🔗 CONNECT WITH JOHN:

https://www.linkedin.com/in/john-coyle-1bb231120/

https://www.tiktok.com/@johnjhcoyle

🔗 CONNECT WITH BART :

https://szaniewski.com/

https://www.instagram.com/theszef/

https://www.linkedin.com/in/bart-szaniewski-374b1141/