He Built Jubilee’s YouTube Channel to 5 Billion Views | Ryan Hashemi

In this episode, I had Ryan Hashemi, known for building the successful media company Jubilee that has 10 million subscribers and 5 billion views on YouTube. We discussed the concept of creator-operators and the importance of long-form content. Ryan shares his insights on creating compelling thumbnails and titles, as well as the need for a strong storytelling approach. We also touch on the trend of creators building businesses outside of content creation.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

TIME-STAMPED SHOW NOTES:

(00:00) Introduction and Background

(02:23) Mission-Oriented Approach and Content Formats

(07:39) Creating Compelling Content and Holding Audience Attention

(09:09) Experimentation and Learning from Failure

(11:30) Collaborating with Influencers and Partnerships

(14:41) Hiring and Developing Talent

(29:00) Dealing with Copycats and Protecting Originality

(37:44) Investing in Up-and-Coming Creators

(39:11) Unlocking Value and Participation

(41:06) Balancing Work and Family

(47:19) Building an Agency for Freedom

(52:12) The Power of Audience and Distribution

(58:02) The Importance of Compelling Packaging

(01:06:29) Asking Hard-Hitting Questions

(01:09:48) Leveraging Pre-Existing YouTube Audiences

(01:14:28) The Shift to Long-Form Content

(01:15:52) The Rise of Creator-Operators

Go to https://www.marketingschool.io to learn more!

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

X @neilpatel

X @ericosiu

  See omnystudio.com/listener for privacy information.