The Tech Founders Podcast

He Lost 70% of His SaaS Revenue—Then Engineered a Comeback


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RightMessage: https://rightmessage.com/
This Is Personal (Brennan's Book): https://www.amazon.com/This-Personal-Delivering-Right-Email/dp/1637742002:
Brennan's LinkedIn: https://www.linkedin.com/in/brennandunn/

How would your sales change if your email campaigns and sales pages felt as personalized as a one-on-one conversation?

That’s exactly what Brennan Dunn and his team at RightMessage are solving—helping creators and SaaS companies boost their sales through email and website personalization. For example, by using personalized sales emails for his course launch, Justin Welsh increased sales by 38%, generating $650K in new revenue in just one week!

RightMessage is a website and email personalization tool designed to help businesses segment their audiences and tailor messaging for higher conversions.

Expect to learn about:

📊 How email segmentation boosted Justin Welsh’s sales by 38%
💡 Using a “services arm” to drive SaaS growth without raising capital
🚀 Key mistakes SaaS companies make with email marketing—and how to fix them

If you’re a SaaS founder, course creator, or marketer looking to level up your email marketing game, this episode is packed with actionable insights!

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The Tech Founders PodcastBy Marcus Papin