In this episode, Temitayo Olutayo, also known as Giveittotayo, shares his journey from studying law to leading creative work for some of the biggest brands in Africa.

He talks about navigating an unconventional career path, his time at The Plug Entertainment, and how working with Basketmouth at Barons World Entertainment marked a turning point in his growth.

We explore the role of storytelling in shaping culture and careers, the value of collaboration, and what it really takes to move from freelancing to building a studio like Patayo Studios. Temitayo also shares practical insights on recognizing opportunities, consistently doing great work, and having the courage to pursue a path that isn’t always clearly defined.

If you’re a creative, builder, or young professional figuring out your path, this episode offers both perspective and direction.

Connect with Tayo:  https://www.instagram.com/giveittotayo/

Connect with Joshua:  https://www.instagram.com/amazinggjosh/