In today's episode we interviewed Tonio Guajardo, an exciting IRL creator on the rise with over 25 million views. He breaks down the mistakes he made that had him stuck failing YouTube for years and the exact moment that resulted in him going viral. For the storytellers and creators interested in doing IRL content, this is a MUST see.

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Guests Socials

YouTube: @TonioGuajardo‬

Chapters

0:00 Meet Tonio

1:12 Tonios Insane Growth

3:17 Why Vision Matters

7:27 Finding Viral Formats

12:38 Crafting Viral Thumbnails

17:53 Humour and Filming IRL

23:01 Viral Upload Formula

27:28 The Best Ideas

29:50 How to Tell Stories

31:06 0 to 100k