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Healing the Relationship Between People and the Land with Robbie Vitrano of Mad Agriculture
How do we move beyond sustainability toward a truly regenerative food economy? In this episode, Robbie Vitrano, Board Chair of Mad Agriculture, joins us to explore what it really means to heal the relationship between people and the land. Robbie and the Mad Ag team are sparking a movement that blends finance, agronomy, and deep systems thinking — all grounded in a simple but critical question: “What does the land want to be?”
We discuss how regenerative agriculture can scale without losing its soul, why “local wins” is more than a slogan, and how patient capital, market infrastructure, and human connection are key to rebuilding the global food system. A must-listen for leaders rethinking the role of business in serving both people and planet.
⏱️ Episode Timestamps
00:00 – Introduction
02:00 – The philosophy behind Mad Agriculture
07:00 – Why healing our relationship with nature starts with economics
15:00 – How Mad Ag supports farmers through capital and technical guidance
25:00 – The “missing middle” of regional infrastructure
32:00 – The business case for patient capital and market building
37:00 – Regeneration in action: case studies from Colorado and beyond
46:00 – Partnering with Whole Foods on the Wilding Project
55:00 – Why eating is an agricultural act
1:01:00 – The system-level shift: why “local wins”
1:08:00 – Closing reflections on collaboration, governance, and hope
🌾 Learn more about Mad Agriculture: https://madagriculture.org
🔗 Scale your org’s mission with Still Point Insight: https://stillpointinsight.com
📬 Stay Connected
👉 Subscribe to our mailing list for new episode drops, bonus content, and sustainability insights: https://stillpointinsight.com/the-turning-point
And if this conversation inspired you — follow, like, and review The Turning Point wherever you listen. Your feedback helps more leaders find these stories of transformation.
#RegenerativeBusiness #SustainableLeadership #ImpactInvesting #RegenerativeAgriculture #SystemsThinking #ClimateInnovation #FutureOfFood #SustainabilityInBusiness #ESGLeadership #MadAgriculture
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By Still Point InsightHow do we move beyond sustainability toward a truly regenerative food economy? In this episode, Robbie Vitrano, Board Chair of Mad Agriculture, joins us to explore what it really means to heal the relationship between people and the land. Robbie and the Mad Ag team are sparking a movement that blends finance, agronomy, and deep systems thinking — all grounded in a simple but critical question: “What does the land want to be?”
We discuss how regenerative agriculture can scale without losing its soul, why “local wins” is more than a slogan, and how patient capital, market infrastructure, and human connection are key to rebuilding the global food system. A must-listen for leaders rethinking the role of business in serving both people and planet.
⏱️ Episode Timestamps
00:00 – Introduction
02:00 – The philosophy behind Mad Agriculture
07:00 – Why healing our relationship with nature starts with economics
15:00 – How Mad Ag supports farmers through capital and technical guidance
25:00 – The “missing middle” of regional infrastructure
32:00 – The business case for patient capital and market building
37:00 – Regeneration in action: case studies from Colorado and beyond
46:00 – Partnering with Whole Foods on the Wilding Project
55:00 – Why eating is an agricultural act
1:01:00 – The system-level shift: why “local wins”
1:08:00 – Closing reflections on collaboration, governance, and hope
🌾 Learn more about Mad Agriculture: https://madagriculture.org
🔗 Scale your org’s mission with Still Point Insight: https://stillpointinsight.com
📬 Stay Connected
👉 Subscribe to our mailing list for new episode drops, bonus content, and sustainability insights: https://stillpointinsight.com/the-turning-point
And if this conversation inspired you — follow, like, and review The Turning Point wherever you listen. Your feedback helps more leaders find these stories of transformation.
#RegenerativeBusiness #SustainableLeadership #ImpactInvesting #RegenerativeAgriculture #SystemsThinking #ClimateInnovation #FutureOfFood #SustainabilityInBusiness #ESGLeadership #MadAgriculture