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Why do we fall for false or misleading information about our health? And in a world flooded with viral claims and conspiracy theories, how can we fight back?
On September 15th 2025, the London School of Hygiene & Tropical Medicine brought together world-leading experts to tackle one of the most urgent threats to public health: misinformation.
In this special episode, host Karl Byrne takes you inside the event to unpack the key takeaways. You'll hear from behavioural scientists on the psychology of "pre-bunking" and why our emotions make us vulnerable; journalists on the practical challenges of verifying news in a 24/7 cycle; and global health experts on how the fight looks different from West Africa to the UK.
Featuring insights from Professor Sir Chris Whitty (Chief Medical Officer for England), Professor Sander van der Linden (University of Cambridge), LSHTM researchers, experts from BBC Media Action, PA Media, and international organisations.
This episode explores the timeless techniques behind the misinformation machine, how we can effectively fight it and asks what it will take to rebuild trust. This isn't just a discussion about fake news- it's about finding clarity in the chaos.
Find out more about the network to fight health misinformation in the UK and how you can help.
By LSHTM5
2121 ratings
Why do we fall for false or misleading information about our health? And in a world flooded with viral claims and conspiracy theories, how can we fight back?
On September 15th 2025, the London School of Hygiene & Tropical Medicine brought together world-leading experts to tackle one of the most urgent threats to public health: misinformation.
In this special episode, host Karl Byrne takes you inside the event to unpack the key takeaways. You'll hear from behavioural scientists on the psychology of "pre-bunking" and why our emotions make us vulnerable; journalists on the practical challenges of verifying news in a 24/7 cycle; and global health experts on how the fight looks different from West Africa to the UK.
Featuring insights from Professor Sir Chris Whitty (Chief Medical Officer for England), Professor Sander van der Linden (University of Cambridge), LSHTM researchers, experts from BBC Media Action, PA Media, and international organisations.
This episode explores the timeless techniques behind the misinformation machine, how we can effectively fight it and asks what it will take to rebuild trust. This isn't just a discussion about fake news- it's about finding clarity in the chaos.
Find out more about the network to fight health misinformation in the UK and how you can help.

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