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By Patients & Purpose
5
88 ratings
The podcast currently has 58 episodes available.
How can brands tell more authentic, compelling patient stories? In this episode, we get tips from 2 of our creative directors on capturing content on and off set and the importance of diversity both behind and in front of the camera.
What’s the difference between a good patient story and a great one? In our latest podcast episode, we get tips from 2 of our creative directors on what makes for an amazing shoot and more.
How can smaller brands with limited media budgets make a meaningful impact?
In the latest episode of the Healthy Perspectives podcast, we talk with Ilyssa Berger, a Creative Director at Patients & Purpose, about an impactful campaign highlighting period poverty in the US. Learn how a powerful brand voice, social media savvy, and community collaboration helped the campaign reach more than 32 million people—with no media spend. Give it a listen!
#HealthyPerspectives #periodpoverty #periodpositivity #poweraperiod #nomoresecrets[
How do you get started with omnichannel, and how could it automagically transform your healthcare brand?
In the latest episode of the Healthy Perspectives podcast, we talk with Katie Manty, VP, Omnichannel Strategist at Omnicom Health Group’s Omnichannel Center of Excellence, and discuss how taking meaningful steps toward omnichannel can help you reach your marketing goals. Give it a listen!
#HealthyPerspectives #omnichannel
Since 2020, patients and healthcare professionals have been listening to more podcasts than ever before. So, in this latest episode of the Healthy Perspectives podcast, we talk with P&P Strategy & Innovation lead, Steph Parker, about how healthcare brands can capitalize on that trend. Give it a listen here!
#HealthyPerspectives #podcasting #podcastmarketing
We often think of recovery as something patients (hopefully) do. But where does the recovery process fit in our lives?
In the latest episode of the podcast, we hear from Nick Propper, CEO of Impact Human Performance, as he talks about his unique approach to recovery and how it can be applied to our everyday lives.
Listen to our hosts, Martin Kearton and Angelica Kopiczko, chat with Nick.
2021 was another year full of challenges and opportunities. In today’s episode of the Healthy Perspectives Podcast, we talk about some of the ups and downs we felt in 2021, personally and professionally.
Hear from folks at P&P about what they took from the past year and what they are looking forward to in 2022. From pushing the boundaries of healthcare marketing to helping improve patients' relationships with their healthcare teams, we’re excited about what this year has to offer.
Did you know that it’s still possible to connect with patients even when they don’t know their ABCs? Communicating with children about an illness or disease can be difficult, especially when it’s hard for them to even understand why things are happening in the first place.
In the latest episode of Healthy Perspectives, our hosts Martin Kearton and Angelica Kopiczko chat with child life specialist, Jessica Parise. Jessica takes us through the different ways to overcome communication barriers in pediatrics as well as communicating with parents of young patients. Give it a listen here!
In the latest episode of Healthy Perspectives, our host, Kate Rubin, is joined by Patients & Purpose's EVP, Director of Digital Experience, John Deely and SVP, Associate Creative Director of Social, Patrick Lupinski to talk about how COVID-19 accelerated the need for innovative tech like virtual reality and that with ideas like social+ it’s important for healthcare marketers to think beyond the social platform when communicating with their audience.
Check out the latest episode of Healthy Perspectives and hear Gena talk about how the conversation about DE&I in the workplace has changed and why it’s important to create a supportive work environment.
The podcast currently has 58 episodes available.