Conversations with Masters: How to Better Understand Your Customers

Hear Monica Aguilo, Senior Director, Consumer Insights, Strategy, & Social Impact, MANSCAPED


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Hear why empathy is crucial in customer journey research. Listen how expanding data – qualitative and quantitative – helps avoid segment bias and gain a comprehensive customer journey view. Listen why aligning customer journey insights with business impact objectives is the perfect recipe for baking the “gift-that-keeps-on-giving”.


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Conversations with Masters: How to Better Understand Your CustomersBy Gold Research Inc™