Mastering Innovation

Hearing Customers Loud and Clear: A Lesson from Outdoor Audio


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Charity Hardwick, President of Soundcast, shared how to survive as a small company and defend a specialized niche in the highly competitive audio industry. Read more: https://mackinstitute.wharton.upenn.edu/2018/audio-charity-hardwick/

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Mastering InnovationBy Mack Institute for Innovation Management

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