Heath Cofran is a pretty interesting dude. He is a racer, a cameraman, a marketing guy, and most of all a motorcycle enthusiast. Kyle sat down with Heath recently and discussed his somewhat unique path through the motorcycle industry as well as his transition from backroad burner to racing enthusiast by way of the Foo Fighters. They also talked quite a bit about Heath's day job at Alpinestars and the current state of motorcycle safety gear including Alpinestars' new TechAir personal airbag systems.