Heather Chan is the co-founder and CEO of Moonbow, a Traditional Chinese Medicine (TCM) inspired skincare brand on a mission to harmonize skin and spirit. Raised in Hong Kong, Heather grew up immersed in Asia’s rich beauty traditions, where skincare was a daily ritual shaped by TCM principles. With a strong foundation in operations, Heather spent seven years in private equity before launching Moonbow in 2024. Her private equity career specialized in mid-market buyouts and institutional fundraising, giving her deep expertise in market analysis, brand development, and strategic growth. Known for her entrepreneurial drive, Heather also championed startups across fashion, wellness, and CPG, gaining hands-on experience in scaling emerging brands. After moving to the U.S. for school and encountering gut health challenges, she sought solutions that reconnected her to her roots in TCM. Today, alongside her twin sister, Dr. Felice Chan, a Chinese medicine doctor, Heather is on a mission to share TCM’s wellness benefits with the Western skincare market, blending cultural heritage with a modern, innovative approach to beauty.