A conversation with Heather Terry, CEO and founder of GoodSam, about how an exit from a chocolate company led to a female-led consumer goods company, how education of consumers is key, networks vs. chains, multi-crop buying, and much more.

Every CEO and high-ranking manager working in food companies should be obligated to visit the farms and farmers they source from. So many decisions in the board rooms would be taken differently. With Heather we dig into a story of a company about how an exit in a chocolate company led to a female led consumer good company focussing on chocolate, coffee, nuts and dried fruits. Preferably sourced from the same farmers paying them 2 to 3 times as much, marketed and sold throughout the US in Whole Foods and online and only being 2 years old. How is that possible? and why according to Heather is this the only way forward?

--------------------------------------------------- Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.  Support our work:Share itGive a 5-star ratingBuy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture---------------------------------------------------- More about this episode on https://investinginregenerativeagriculture.com/heather-terry. Find our video course on https://investinginregenerativeagriculture.com/course. ---------------------------------------------------- The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice. https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/ Support the Show. Feedback, ideas, suggestions? 
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280 Heather Terry - Monocrops exists because big companies came along and pushed farmers into it

We talk to the pioneers in the regenerative food and agriculture space to learn more on how to put our money to work to regenerate soil, people, local communities and ecosystems while making an appropriate and fair return.

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A long-overdue check-in interview with Dan Kittredge, founder of the Bionutrient Food Association. We discuss their involvement in the revolutionary beef study, all the research they have been doing and where they have been showing absolutely no connection between the labels, local, organic, regenerative, farmer's market, etc., and nutrient density. What has been shown is a correlation between soil health and nutrient density. All the claims about regenerative agriculture that leads to more nutrient-dense food, they are only true if it leads to healthier soil, and in some or many cases, it actually doesn’t. It all starts with the soil. Plus, very interestingly, the potential of nutrient density: most of the crops they researched scored very very poor compared to what they could have scored. The pessimist would say: look at the empty crops we are eating depleted of nutrients, the realist would say look at the amazing potential. Crops could be (on certain aspects) 10x or 20x more nutrient dense. Let’s get to work! --------------------------------------------------- Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.  Support our work:Share itGive a 5-star ratingBuy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture---------------------------------------------------- More about this episode on https://investinginregenerativeagriculture.com/dan-kittredge-3. Find our video course on https://investinginregenerativeagriculture.com/course. ---------------------------------------------------- The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice.


 https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/ Support the Show. Feedback, ideas, suggestions? 
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298 Dan Kittredge – Local, regenerative and organic have no connection to nutrient density, soil health does

A conversation with Chris Henggeler, a second-generation high-density, low-duration herder using herds for land management. From one of the most remote places in Australia, we explore big myths like many animals damage the land, to a huge question: can we actually put the new megafauna to work? Farms need to get smaller, and ranches need to get bigger. If you want to retire in security, you have a vested interest in healthy landscapes. How do we invest as if our grandchildren mattered? How do we ground investing in ecology, and what human activity is restraining nature from building wealth? This and much more in the conversation with Chris.

--------------------------------------------------- Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.  Support our work:Share itGive a 5-star ratingBuy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture---------------------------------------------------- More about this episode on https://investinginregenerativeagriculture.com/chris-henggeler. Find our video course on https://investinginregenerativeagriculture.com/course. ---------------------------------------------------- The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice.

 https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/ Support the Show. Feedback, ideas, suggestions? 
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297 Chris Henggeler - Standing on the shoulders of giants (Savory, Ingham, Provenza) and managing over 77000 hectares in remote Australia

A conversation with Jojo Mehta, executive director of Stop Ecocide International, about making ecocide a crime, something you can get arrested for and end up in prison. How do we get it from a discussion in lawyer circles and academic circles into international criminal law? And why is it going much faster over the last 5 years than anyone has expected? Law: an area we rarely touch but has the potential to shift our food and agriculture system, and many other systems, completely. Making ecocide a crime. Ecocide is broadly understood to mean mass damage and destruction of ecosystems – severe harm to nature which is widespread or long-term. Turning ecocide into a crime, most likely it would also over time change our consciousness and get ecocide into the realm of things you simply don’t do. What is even more fascinating is that large companies actually want this, so it creates a level playing field. This episode offers a rare glimpse into the crossroads of legal innovation and climate activism that could forever alter our relationship with the Earth. We examine the extraordinary momentum gained by movements such as Extinction Rebellion and youth-led climate strikes as well as we pay tribute to the late Polly Higgins, a tireless advocate whose vision of legal reform continues to inspire action. Unveiling the intricate dance of defining ecocide, this conversation brings to light the necessity of a legal framework adaptable to the evolving methods of environmental harm, forecasting a world where atrocities against nature are no longer tolerated.

--------------------------------------------------- Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.  Support our work:Share itGive a 5-star ratingBuy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture---------------------------------------------------- More about this episode on https://investinginregenerativeagriculture.com/jojo-mehta Find our video course on https://investinginregenerativeagriculture.com/course. ---------------------------------------------------- The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice.

 https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/ Support the Show. Feedback, ideas, suggestions? 
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296 Jojo Mehta - Making ecocide a crime in less than 5 years and for less than 6 million dollars

A conversation with Maria Virginia Solis Wahnish and Mateusz Ciasnocha, both involved in the Farm of Francesco. Maria Virginia is founder of Drink Matera, while Mateusz is the CEO of European Carbon Farmers and member of the EU Soil Mission board. We discuss why it is so important to connect with policymakers and how to actually do that, the importance of farmers' education and a very detailed answer to the 1 billion euro question to enable many more people to get involved in farming. And what has Pope Francis to do with all of this?

How connecting with those who shape our policies can start with a simple visit to a local farm? We delve into the power of personal actions to instigate systemic change, encouraging policymakers to experience the daily life of farmers, paving the way for more grounded and beneficial agricultural policies. The episode culminates with an exploration of the symbiotic relationships between farmers, policymakers, and investors and the transformation of communities through a billion-dollar vision that places technology, collaboration, and human ingenuity at its heart.

This podcast is part of the AI 4 Soil Health project which aims to help farmers and policy makers by providing new tools powered by AI to monitor and predict soil health across Europe. For more information visit ai4soilhealth.eu.

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or European Research Executive Agency. Neither the European Union nor the granting authority can be held responsible for them. This work has received funding from UK Research and Innovation (UKRI) under the UK government’s Horizon Europe funding guarantee [grant numbers 10053484, 1005216, 1006329]. This work has received funding from the Swiss State Secretariat for Education, Research and Innovation (SERI). --------------------------------------------------- Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.  Support our work:Share itGive a 5-star ratingBuy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture---------------------------------------------------- More about this episode on https://investinginregenerativeagriculture.com/mateusz-ciasnocha-maria-virginia-solis-wahnish. Find our video course on https://investinginregenerativeagriculture.com/course. ---------------------------------------------------- The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice. https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/ Support the Show. Feedback, ideas, suggestions? 
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295 Mateusz Ciasnocha and Maria Virginia Solis Wahnish – From EU Soil Mission to Pope Francis, how to change local and state agriculture and food policies

A conversation with Emiliano Mroue, founder of WARC, about their recent funding round, being close to the farmers and why he left a corporate job in Germany to start a farmer focussed anti poverty company in Sierra Leone which turned into a company serving today over 20000 farmers, mostly in Ghana, in the transition to more regenerative practices. What is their secret to be close to the farmers always, not quite often but always? Smallholder maize farmers at the edge of the Sahara, brutal circumstances in the Sahel mean most farmers are growing to eat and to survive and, with climate change and current farming practices burn and deep tilling, their survival is literally on the line. These soils can be depleted in a decade or less, not like in the global North where we might have 50 to 60 harvests left. So how do you go about behaviour change with farmers that are in poverty, you want to help them to change, but don’t want to risk their fragile livelihood? How do you find the recipes that work in the local context? In March 2024, the Ghana-based agricultural service provider Warc Africa has successfully closed its Series B round, securing $7.5 million. The fresh capital raised aims to boost Warc Africa’s reach to serve over 100,000 farmers in Ghana, increase their incomes, and protect the soils.  --------------------------------------------------- Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.  Support our work:Share itGive a 5-star ratingBuy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture---------------------------------------------------- More about this episode on https://investinginregenerativeagriculture.com/emiliano-mroue/. Find our video course on https://investinginregenerativeagriculture.com/course. ----------------------------------------------------

 The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice. https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/ Support the Show. Feedback, ideas, suggestions? 
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280 Heather Terry - Monocrops exists because big companies came along and pushed farmers into it

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