Slack, Dropbox, Pluralsight. Ever wonder how these companies achieve high-growth rates? Pluralsight CMO Heather Zynczak reveals her secrets on how to create a marketing model that optimizes digital and direct sales, a customer experience that maximizes ROI and a defensible moat to protect — and help you gain — market share.

Full video: https://youtu.be/lHr7BC1Ht_M
All about TNW Conference: https://tnw.to/conference

Slack, Dropbox, Pluralsight. Ever wonder how these companies achieve high-growth rates? Pluralsight CMO Heather Zynczak reveals her secrets on how to create a marketing model that optimizes digital and direct sales, a customer experience that maximizes ROI and a defensible moat to protect — and help you gain — market share. Full video: https://youtu.be/lHr7BC1Ht_M All about TNW Conference: https://tnw.to/conference

Heather Zynczak (Pluralsight) on secrets of a growth marketer

TNW Conference is an annual tech festival in Amsterdam. Experts on machine learning, blockchain, marketing, design, and more take the stage and shared their insights with over 15,000 attendees. The talks are both available on TNW's YouTube channel and here, in this podcast.

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Heather Zynczak (Pluralsight) on secrets of a growth marketer

Heather Zynczak (Pluralsight) on secrets of a growth marketer