"Heavy Hitters," hosted by Clay Edwards, explores outlaw entrepreneurship through stories of non-traditional business owners. In its 4th or 5th episode, the show features Jonathan Beard, owner of Crooked Letter Kitchen, with two restaurants and a food truck. Jonathan shares his journey from a troubled past, including addiction and military service, to finding purpose in cooking. Starting with a food trailer, he and his wife built a successful brand, leveraging COVID-era demand for mobile food. Their Pelahatchie location blends food truck roots with fine dining, while the new Flowood restaurant offers a streamlined menu and drive-through. Jonathan’s story emphasizes resilience, sobriety, and learning from failures, inspiring aspiring entrepreneurs to overcome self-doubt and pursue their dreams.