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In this episode we break down the 5 Entrepreneurial Identities—a simple framework designed to help you stop copying gurus and start building a business that actually fits who you are. We walk through the five types—Teacher, Freelancer, Operator, Connector, and Productizer—and explain how each identity naturally aligns with certain business models, marketing styles, and paths to scale. The big takeaway: when your business doesn’t match your identity, you’re far more likely to burn out or stall—so knowing your identity can help you grow faster, choose better partners, and build with confidence.

[00:00] - Intro

[01:00] - Identity #1: The Teacher

[07:30] - Identity #2: The Freelancer

[11:00] - Identity #3: The Operator

[16:40] - Identity #4 + #5: Connector & Productizer

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