In this weeks episode, I chat with the second business expert of season two, Lucy Ward, Creative Brand Manager at e-com start-up Trouva.com
Lucy gives insight to Trouva mission, to help independent shops and boutiques on the high street “to thrive, and not just survive”. It looks to do this by providing an online platform where independent shops can sell their products and promote their brand.
Lucy talks about how Trouva uses social media, namely Instagram, to promote their brand to customers and prospective boutique partners alike, we talk about direct email marketing as well as Lucy's career journey that lead her to be named one of Management Today's 35 Women under 35. (http://www.managementtoday.co.uk/lucy-ward-30/article/1437432)
Full show notes http://smallandmighty.co/podcast/S2E3 (http://smallandmighty.co/podcast/S2E3)
Website: smallandmighty.co (Smallandmighty.co)
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