What do marketing budgets and home renovations have in common? A lot more than you think. In this episode of Funnels & Feelings, host Marc Bitanga explains why asking for brand budget when your customer acquisition engine is broken is like buying fancy curtains for a house with a leaky roof.

Marc dishes out spicy metaphors, straight talk, and a dose of tough love to help you win over your CEO, prove you're a budget-savvy boss, and finally get the green light for that brand-building campaign you've been dreaming of.

You’ll learn:

Why brand-building requests fall flat (and how to avoid it)

The KPIs that’ll actually get your CFO to nod

And why you are the only one who can fight for the brand

It’s part strategy session, part pep talk—served with a side of wisdom.

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Visit: https://www.cmohaus.com/podcast