In this episode I talk to Giancarlo and Niklas from Nana Caregivers, a startup in the Hult Founders Lab spring '19 cohort. Nana Caregivers is a digital marketplace for caregivers and those needing care, in form of nurses; nanny's; caregivers; and companions. They are planning to launch an MVP in London in September/October. We discuss the origin of the idea, challenges they will face in the next stage of ideation and what will make them succeed. It's all about people!