HGVIS|DOF Episode 003: Visionary in Web3 Era - Fashion Revolution with Barbara Fontana Ozawa
Barbara Fontana Ozawa, Founder of Eretikos iki digital fashion studio , style lab and fashion consulting based in Italy and Japan.
Barbara boasts extensive experience in the fashion industry, spanning high street ready-to-wear and luxury sectors; In 2006, she founded a new brand in society with other people with a strong commitment to #sustainability and ethical manufacturing practices, ensuring that every aspect, from fibers to the last stich, was completely made in Italy and free from modern slavery.
In 2016, Barbara identified 3D technology as the next revolutionary step for the fashion industry. This pivotal moment marked the inception of her digital fashion studio-Eretikos iki in Japan, later expanding to Milan in late 2019.
Today, Barbara is at the forefront of the fashion industry's transformation. She works with #3D, #AR, #VR, #AI, the #Metaverse, and #Web3, pioneering fashion's journey becoming really sustainability, inclusivity, resilience, unparalleled engagement, and meaningful.