Have you ever approached a faculty member with an opportunity to speak to the media or perhaps speak at an event, only to hear responses like these?

“I don’t have time to do this.”

“I don’t think I’m the right expert.”

“My subject area is too specific.”

Asking certain faculty members to help serve as experts can be challenging. While it’s becoming more widely accepted by faculty that responding to such requests is a great way to build their personal reputation – as well as the institution’s – there is still work to be done in this area.