Chris D'Orso is back for a special broadcast with Zachary Seidel from the NCAA Bracket-busting UMBC. During their historic run, UMBC's social media content stood up to big-time brands and won the hearts of thousands of new followers. Hear how this small communications team leveraged the March Madness spotlight to boost reach.

Chris D'Orso is back for a special broadcast with Zachary Seidel from the NCAA Bracket-busting UMBC. During their historic run, UMBC's social media content stood up to big-time brands and won the hearts of thousands of new followers. Hear how this small communications team leveraged the March Madness spotlight to boost reach.

Chris D'Orso is back for a special broadcast with Zachary Seidel from the NCAA Bracket-busting UMBC. During their historic run, UMBC's social media content stood up to big-time brands and won the hearts of thousands of new followers.&nbsp;Hear how this small communications team leveraged the March Madness spotlight to boost reach.

Higher Ed Live Special Edition - Small Shop, Big Reach

HigherEdLive offers viewers direct access to the best & brightest minds in education and allows viewers to share knowledge and participate in discussions around the industry’s most important issues.

Education

HigherEdLive offers viewers direct access to the best &amp; brightest minds in education and allows viewers to share knowledge and participate in discussions around the industry’s most important issues.

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Higher Ed Live Special Edition - Small Shop, Big Reach

Higher Ed Live Special Edition - Small Shop, Big Reach