This week on Hindsight we’re joined by Marisa Poster, co-founder of Perfect Ted. Marisa opens up about how her early childhood experiences and how her diagnosis of ADHD and anxiety shaped the entrepreneur she is today. She shares how she met her co-founders at University, navigated her early years as a party girl in New York, and eventually built a powerhouse brand alongside her husband and brother-in-law.

From her clever approach to marketing, which has catapulted Perfect Ted into the spotlight, to her experiences pitching on Dragons’ Den, Marisa gives a fascinating insight into the business and personal journey that led to the UK’s Matcha revolution. She also shares why in-person connection is at the heart of everything she does.

It’s one of our most honest and candid episodes yet, one you won’t want to miss!