In this clip of The Power of Why, Nickie Shobeiry shares with me her two biggest investments in growing her creative and writing skills. For her communications business, Nickie emphasizes the value of hiring support so she can step back from daily tasks and make space for creative work. She also credits journalism with teaching her to push past ‘white page syndrome’ by tackling tight deadlines—even on boring topics. Nickie explains that consistent practice and overcoming the blank page have been essential to honing her craft and staying focused on storytelling.

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