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In this episode, we’re going to talk about why habits are important.
A couple of great books, that we’ll link in the notes, are “The Power of Habit” by Charles Duhigg and “Atomic Habits” by James Clear.
These books have heavily influenced us to establish and work to break habits.

Here are the key moments in this episode:
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0:00- Intro
2:36- Why are habits important?
4:47- Habits are really just a sequence of a series of events where you recognize a cue.
6:44- Atomic Habits by James Clear and The Power of Habit by Charles Duhigg books.
7:22- Podcast by Hidden Brain called Creatures of Habit.
8:43- 43% of our daily actions are habitual
9:29- Our brain is constantly searching for patterns.
13:03- It makes sense to build as many things habitually as you can to save energy.
16:05- Our brains want to save energy.
16:54- From a business perspective, it is important to establish habits and control them.
20:45- When we get habits going unconsciously, we just execute a lot of things faster.
24:05- Set your environment up for success both helping you to be encouraged to do things that you want and to be discouraged from the things that you don't want.
24:36- Noah St. John described it this way: unconscious incompetence, conscious incompetence,conscious competence and unconscious competence.
31:44: Outro


Resources
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Great podcast, Hidden Brain, talks about this: https://podcasts.apple.com/us/podcast/creatures-of-habit/id1028908750?i=1000546269429

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Learn more about Larry Broughton
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Learn more about Dave Braun
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