Squeezing the Orange

Hive Mind: How Synchrony Improves Cooperation in Groups


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There are reasons why armies, churches, organisations and communities engage in group activities seemingly unrelated to the purpose of the group. Dan and Akin squeeze research that looked into the benefits of getting several individual minds to think, feel and behave as one.


 - Research Paper: 'Synchrony and Cooperation' by Scott S. Wiltermuth and Chip Heath

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