<p>In <em>Hooked</em>, Nir Eyal reveals how habit-forming products are built, and why they work. This episode breaks down the Hook Model: Trigger, Action, Variable Reward, and Investment. Learn how companies like Instagram, TikTok, and Slack keep users coming back, and how to apply that framework ethically.</p>

In Hooked, Nir Eyal reveals how habit-forming products are built, and why they work. This episode breaks down the Hook Model: Trigger, Action, Variable Reward, and Investment. Learn how companies like Instagram, TikTok, and Slack keep users coming back, and how to apply that framework ethically.

Hooked: The Psychology Behind Addictive Products

Welcome to Summary State, the podcast that distils the world’s most influential books into bite-sized episodes.
Whether it’s psychology, business, fiction, or self-help, we go beyond the blurb to bring you the key takeaways, fast.
If you want clarity without the clutter, insight without the effort, this is your go-to listen.
New episodes weekly.
Just press play.

Education

Welcome to Summary State, the podcast that distils the world’s most influential books into bite-sized episodes. Whether it’s psychology, business, fiction, or self-help, we go beyond the blurb to bring you the key takeaways, fast. If you want clarity without the clutter, insight without the effort, this is your go-to listen. New episodes weekly. Just press play.

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Hooked: The Psychology Behind Addictive Products

Hooked: The Psychology Behind Addictive Products