Welcome to Pocket-Sized Podcasting, brought to you by Alitu: The Podcast Maker. And on this episode, we’re talking about hooking your listener early. Podcast listeners are selfish. I don’t mean that in a bad way. It’s just that everyone tunes into content with one question in mind - “what’s in this for me?”. If anything is drawn out, confusing, or ambiguous, it’s easy for them to lose interest and switch off. You always have creative freedom with your podcast. But here’s a template you can use as a starting point. “Hello and welcome to the *blank* Podcast. This is the show for *blank*, all about *blank*, and on this episode, have you ever struggled with *blank*? Well, that’s exactly what we’re going to help you with on this week’s show, where you’ll learn how to *blank*” Your target listener hears this and thinks “this is exactly what I’ve been looking for”. And then, all you need to do is deliver on your promise... For a deeper dive on this topic, head over to https://www.thepodcasthost.com/strongstarts