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Join Doug Shapiro and Sid as they tackle the biggest sales and showroom challenges in the contract interiors industry — from outdated cold calling and bid-driven selling to training that fails to stick. Learn how leading teams are shifting to targeted outreach, story-led sales training, and micro-learning tools that support today’s mobile, fast-moving workforce.

They explore application-based showrooms that simulate real workplace environments, smarter approaches to RFPs and pricing strategy, and how to move from pushing products to delivering workplace solutions. The key takeaway: ask better discovery questions, build trust faster, and sell outcomes that improve how people work — not just furniture and finishes.

References:

Use coupon code FIRSTIN at checkout to get 50% off your monthly membership at sidmeadows.com/community

The Trend Report Ep. 151 - Love What You Do with Doug Shapiro - https://www.sidmeadows.com/episode151

Connect with Doug:

LinkedIn - https://www.linkedin.com/in/doshapiro/
JSI Furniture - https://www.jsifurniture.com/
Imagine a Place Podcast - https://podcasts.apple.com/pl/podcast/imagine-a-place/id1506501256

The workplace is changing faster than the conversations guiding it. We’re stepping up with a sharper plan for Season Seven: weekly episodes designed to spark action, challenge assumptions, and give you practical tools to build spaces and businesses that actually work.

Connect with Sid:

Home Page: www.sidmeadows.com
Podcast Website:  https://www.sidmeadows.com/podcast

Sid on LinkedIn
Sid on Instagram
Sid on YouTube

The Trend Report introduction music is provided by Werq by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4616-werq License: http://creativecommons.org/licenses/by/4.0/