Busting the omnichannel - enterprise hacks and chats

Hot topics live at SAP Sapphire Orlando 2025 - the ASUG Hub "ask us anything" edition


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At the end of the first official day of SAP Sapphire Orlando 2025, we taped a live podcast at the ASUG Hub with questions from the audience. On the mic: Jon Reed, your host, ASUG CEO Geoff Scott and analyst Josh Greenbaum. We gave our instant keynote reactions, and discussed the topics SAP needs to address to deliver for users - at Sapphire and also beyond. Audience questions kept this one spicy, including a surprise question from Constellation analyst Holger Mueller, who was passing through the show floor. Note: this on-site podcast was a diginomica-ASUG collaboration, originally released as part of the ASUG Talks podcast series. ASUG produced this podcast audio.
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Busting the omnichannel - enterprise hacks and chatsBy Jon Reed

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