On this episode of Housekeys, host Cam Villa sits down with Helen Tarasco, a seasoned REALTOR® whose journey into real estate began long before she earned her license. After moving from the Bay Area to Cameron Park, Helen opened a restaurant, remodeled and managed rental properties, and grew up watching her father build custom homes. In 1999, Helen shifted fully into real estate, and as they say, the rest is history!
A longtime South Land Park resident of 25 years, Helen has built her business around her family. She became a REALTOR® to ensure she could provide for her children. Known for her curiosity and willingness to adapt, Helen openly embraces AI tools to stay competitive in a market she describes as "harder than ever".
Helen's advice for new REALTORS® is simple and direct: know who you are, commit to learning, and understand the role you play on a team or in a brokerage. With hobbies that keep her grounded, Helen continues to evolve both personally and professionally. To her, SAR is essential for staying informed, connected, and engaged with the larger REALTOR® community.
The HouseKeys Podcast will be back on Jan 7, 2026
Music: Welcome to the Show by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4614-welcome-to-the-show License: https://filmmusic.io/standard-license
All speakers in this podcast do not speak on behalf of the Sacramento Association of REALTORS® nor do they represent the Sacramento Association of REALTORS®. All presenters are speaking on behalf of their own profession.