It’s been a few months since the last episode, and there’s a reason for that. Behind the scenes, Houston Strength has been working through a tough stretch: AC issues, losing a trainer, and the kind of operational challenges that don’t show up in personal training certifications.

In this episode, Jordan breaks down what really happens when things go wrong in a gym, how to navigate it, and the lessons upcoming trainers need to understand if they want to run their own business. From problem-solving to systems to staying consistent for clients, this is the side of the industry you learn in real time.

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Big-box gyms have low prices, flashy amenities, and big marketing budgets; but small, independent gyms offer something different. In this episode, Jordan lays out how gyms like Houston Strength compete: community, coaching, culture, retention, and doing more with less. Tune in to discover what really sets boutique strength training apart. 

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In this episode, Jordan explains what a deload is and how and why you may want to implement it into your routine. Tune in and Uncover Your Strength!

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In this episode, Jordan explains how going back to school for Business has helped with gym operations. Tune in and Uncover Your Strength!

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In this episode Jordan gives his take on maxing out: the what, when, where, why, and how! Tune in and Uncover Your Strength!

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In this episode Jordan gives his take on the concept of Dynamic Correspondence and how clients and athletes can program intelligently to improve both in the gym and on the field, court, track, etc. Tune in and Uncover Your Strength!

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This week Jordan gives his take on the pillars of a health and fitness routine as people get into their new years resolutions for 2024. Tune in and Uncover Your Strength!

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This week Jordan gives his take on weight cuts for competition and shares some personal experience from his recent cut for a Strongman competiton. Tune in and Uncover Your Strength!

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This week Jordan gives his take on the role social media is currently playing in the fitness and performance industry. Tune in and Uncover Your Strength!

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In this week's episode Jordan talks about what a typical day looks like for a full time gym owner and trainer. Tune in and uncover your strength!

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