Dr. Brent Ridge and Josh Kilmer-Purcell are the Beekman Boys—founders of Beekman 1802, a skin health company ranked among Inc.'s fastest-growing. They're also bestselling authors, winners of CBS's The Amazing Race, and living proof that business isn't just financial transactions, it's about community and neighbors.

They share how losing their jobs in 2008 left them with nothing but 80 goats and a Google search for "what can we make with goat milk?" That desperate moment became the foundation of a company built on an unusual principle: kindness as a core ingredient. When a major retail order threatened to overwhelm them, their neighbors showed up to help wrap thousands of bars of soap—then bought product to take home.

Brent and Josh talk about the power of aiming high (writing Martha Stewart in federal prison worked), reframing goals (they turned The Amazing Race into a branding opportunity and won anyway), and why their biggest collaborations came from simply wanting to help others succeed first.

Their new book, Goat Wisdom, argues that the secret to building a greatest-of-all-time business isn't the latest YouTube hack—it's the proverbs your grandparents knew. Make hay while the sun shines. Love thy neighbor. Work hard, never quit, help your neighbor.

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