We talk with Lindsay of Guilded Blooms Communications and Socially En Pointe. Lindsay is a digital marketing and communications professional with a passion for creativity, teaching, and entrepreneurship. She mentors women who want to succeed in their businesses in this digital world, runs workshops and a community, and has a full team of interns and employees. We learn more about what Lindsay does, her background and passions, and we talk about one of her niche target audiences and business focuses – introverts! Or what Lindsay so cleverly calls her clients – intropreneurs.

Show Notes:

00:20

Lindsay introduces herself. We learn about how her two businesses, Gilded Bloom and Socially En Pointe, came to life.

2:24

“I’m mentoring introverted women who are wanting to be social media marketers or digital specialists or web designers and I'm working with all these amazing women and coaches who are seeing or have seen introvertism as a negative in their business so we are working on their mindset to look at how it’s really positive and how it actually sets up you for success in business!”

3:00

We talk about Lindsay’s focus on introvertism in her business.

5:10

BOUNDARIES

5:55

The 5 Questions

15:28

Decision making psychology.

20:07

When did Lindsay realize she was meant to do what she’s doing?

22:30

Lindsay has a community for Socially En Pointe – it’s new and brings more support to her audience.

25:47

Lindsay mentors her clients – what does she teach and what are the outcomes?

29:41

Lindsay is a genius at always creating helpful content on her IG with stories, going live, putting out templates, etc. She builds trust and loyalty through her brand by doing this. Lindsay talks about her favorite part of doing this as well as her favorite things to teach.

34:05

We dive deeper into what Lindsay does through her mentorships and Gilded Bloom business.

38:16

What is one of Lindsay’s biggest obstacles when it comes to running a business?

39:13

Consuming content: Lindsay is an empath so she avoids a lot of content in order to protect her energy.

42:24

Lindsay talks about what it’s like to be in introvert in business and how to protect one’s energy.

46:11

How Lindsay created processes in her business to eliminate anxiety and dread so she could focus on the parts of her job she loved.

54:30

Lindsay talks about the workshops she’s offering soon which are designed for entrepreneurs during COVID-19. We also dive deeper into social media and connection.

You can find Lindsay here:

http://sociallyenpointe.com/

https://gildedbloomscommunications.com/

https://www.instagram.com/socially.en.pointe/

https://www.facebook.com/groups/sociallyenpointe