Aleyda started her career as a frontend developer. After being continuously asked by clients how to get more traffic to their site, she stumbled into the world of SEO and the rest is history. These days, you’ll find Aleyda running her highly specialized SEO agency Orainti, giving out free tips in one of many SEO resources she maintains, presenting in Spanish and English at industry events, and more. 

In this episode of Kinsta’s Reverse Engineered podcast, host Jon Penland asks Aleyda about her journey into SEO, the skills needed to run a successful agency, and common SEO misconceptions businesses owners should avoid.

Check out the show notes at https://kinsta.com/podcast/frontend-developer-seo-specialist/