Mobile Commerce Minute Episode #490
How can NFC help sell Adidas shoes? At an OMMA conference at SXSW Jon Werner of Adidas explained the use of NFC embedded inside of their shoes and how it helps consumers find useful information before, during and after the sale. Chuck highlights the key points from his presentation here.
With Rob Woodbridge and Chuck Martin







How Adidas uses NFC to sell more shoes

A daily look at the impact that mobile is having on commerce, retail and payments from two of North America’s leading minds

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The Internet of Everything Show #4
If 2014 was the year of beacon awareness and 2015 was the year of the rollout, will 2016 be the year of beacon revenue? If so, how will they earn and for which industries will they earn for? Chuck highlights a recent ABIresearch study that shows this but then offers his own thoughts on where the REAL revenue will come from.
With Rob Woodbridge and Chuck Martin







Where is all the revenue in beacons?

The Internet of Everything Show #3
Tata Consultancy Services released a massive global trend study called “Internet of Things: The Complete Reimaginative Force” and it is crammed with incredible insight into this emerging world. In this episode we pull out the 5 success factors for media and entertainment companies. Here’s the list.
With Rob Woodbridge and Chuck Martin







The 5 IoT success factors for media & entertainment companies

The Internet of Everything Show #2
Sony announced they are entering the drone business – not to sell them but to rent them out as a service to other companies. Are they becoming the Hertz of the drone industry? That’s for another episode. Today we focus on how this announcement fits into the Internet of Everything ecosystem – which involves sensors and robots…
With Rob Woodbridge and Chuck Martin







Sony ushers in Drones as a Service (DaaS)

The Internet of Everything Show #1
On this inaugural episode of the show we lay the groundwork for the size and scope of the coming era of the Internet of Everything. IC Insights provides some incredible numbers of “things” that will be connected to the Internet within the next few years. Chuck and I explore what this means now and where the opportunities are for businesses to participate. Humans, beware: We are slipping down the population food chain…
With Rob Woodbridge and Chuck Martin







Connected “things” to be 25 billion within 5 years

Mobile Commerce Minute Episode #526
Chrysler ran into a PR nightmare this week with the controlled hack of a Jeep while it was cruising along the highway. They managed to mess around with the air conditioning and stereo and then shut down the engine – all while the helpless driver panicked. The significance cannot be overlooked as we enter a new world of connected everything AND as congress looks at controlling the messages (read: advertising) and data that can infiltrate and be collected while we drive our cars. This surely won’t help ease everyone’s mind will it? The outcome from this little Wired experiment (found here) is a recall of 1.4 million Jeeps. As Chuck details in this special episode, this can only help move the industry along…
With Rob Woodbridge and Chuck Martin







How Adidas uses NFC to sell more shoes

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