What does your agency offer clients that no one else can? Robin Bonn, founder of business consultancy Co:Definery, reveals how to create your own "market of one".

Plus, the surprising power of saying "no" to clients, how to price your work in the age of AI, and the one thing every agency must understand to reach the top of the tree.

Think with Google Firestarters delves into the minds of the marketing and advertising industry's most inspirational leaders. Check out our YouTube video series at: https://goo.gle/3t13pWt