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In this episode of Digital Coffee Marketing Brew, host Brett Deser talks to Angela Frank, a fractional CMO and founder of the Growth Directive, about the future trends in marketing. Angela discusses the impact of AI on search results, data analytics, and content creation, while also emphasizing the importance of maintaining a human element in marketing copy. They delve into influencer marketing, emerging marketing technologies, and the convergence of traditional and digital marketing. Angela also highlights the significance of small business owners focusing on foundational marketing strategies for long-term success.
💡 Guest bioAngela Frank is a forward-thinking strategist and advisor with a keen interest in the evolving role of AI in digital marketing. She is particularly focused on the transformative impact that AI will have on search engines like Google, predicting a future where users receive comprehensive answers directly from the search page. To prepare for this shift, Angela is actively advising her clients to develop robust social strategies that can adapt to the changing landscape. Additionally, she champions the use of AI tools, such as Descript in podcasting, to streamline content creation and maximize the reach of long-form content through diversified social media assets. Angela's insights and guidance aim to help individuals and businesses stay ahead of the curve in a rapidly advancing digital world.
🔑 Key ThemesIn this episode of Digital Coffee Marketing Brew, host Brett Deser talks to Angela Frank, a fractional CMO and founder of the Growth Directive, about the future trends in marketing. Angela discusses the impact of AI on search results, data analytics, and content creation, while also emphasizing the importance of maintaining a human element in marketing copy. They delve into influencer marketing, emerging marketing technologies, and the convergence of traditional and digital marketing. Angela also highlights the significance of small business owners focusing on foundational marketing strategies for long-term success.
💡 Guest bioAngela Frank is a forward-thinking strategist and advisor with a keen interest in the evolving role of AI in digital marketing. She is particularly focused on the transformative impact that AI will have on search engines like Google, predicting a future where users receive comprehensive answers directly from the search page. To prepare for this shift, Angela is actively advising her clients to develop robust social strategies that can adapt to the changing landscape. Additionally, she champions the use of AI tools, such as Descript in podcasting, to streamline content creation and maximize the reach of long-form content through diversified social media assets. Angela's insights and guidance aim to help individuals and businesses stay ahead of the curve in a rapidly advancing digital world.
🔑 Key Themes