Reimagining Customer Engagement: AI and the Future of Human Connection

AI is transforming how brands connect with customers—but what does the next generation of customer engagement really look like?

In this episode, Karim Zaki, CPO/CTO at Unifonic, shares over 20 years of experience building tech teams, scaling products, and driving innovation across Egypt, the US, KSA, and UAE. 

From co-founding startups in chatbots and social media analytics to leading Unifonic’s evolution from CPaaS to an AI-powered engagement platform, Karim breaks down:

• Real impact of AI on customer communication beyond the hype
• Emerging trends redefining brand-customer interactions
• How to lead tech teams and upskill for the AI era
• Lessons from scaling intelligent engagement platforms
• Building customer-centric AI solutions rooted in real business problems

Key Takeaways for Executives & Product Leaders:

• Build with purpose, not hype
• AI should augment, not replace
• Invest in local innovation and talent ecosystems
• Own the customer experience layer and be the platform, not just the product

Tune in to see what the future of customer engagement looks like—and how to start building it today.