What happens when a racecar engineer decides to outsmart traditional marketers?

In this episode of The Amazing Marketing Show, we sit down with Nate Wilkerson, an engineer turned entrepreneur who built a 6-figure B2B course business using Reddit Ads, SEO, and zero sales calls. No agency. No fluff. Just a lean funnel that converts.

You’ll learn:

• How Nate found his first customers in the most unexpected places
• Why Reddit Ads outperformed Google & Meta
• The secret to building a business in a boring (but profitable) niche
• How he turned OSHA compliance into a recurring revenue machine
• How B2B beats B2C (and why most creators are doing it backwards)

Resources & Links from Nate Wilkerson

✅ Laser Safety Certification Courses (his B2B education business):

https://www.lasersafetycertification.com/

✅ Wilkerson Customs YouTube (race cars, off-road builds):

https://www.youtube.com/@Wilkerson_Customs

✅ Skool Community – Laser Safety Officer Association:

https://www.skool.com/@nate-wilkerson-2409

✅ Instagram – Behind the scenes + race car content:

https://www.instagram.com/wilkerson_customs/

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💬If you had to choose Reddit or YouTube SEO to build a 6-figure business...

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