A restaurant’s greatest marketing tool is its menu. In this episode, Shaun de Vries and Josh Kopel discuss winning strategies to weaponize your restaurant’s menu to drive new business and increase customer frequency.

For more information on Shaun and his company, visit https://www.openpantryconsulting.com/.

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Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

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