If you’ve watched any amount of sports in recent years, you’ve almost certainly seen athletes using Hyperice products on the sidelines. The brand has partnerships with the NBA, NFL, MLB, UFC, and the PGA Tour — among scores of other teams and leagues. Superstars like Patrick Mahomes and Naomi Osaka are among its biggest supporters and legends like Kobe Bryant and LeBron James were instrumental in helping the business realize its vision. We spoke to Katz about Hyperice’s journey up to this point. For the full conversation, check out this episode of Front Office Sports original podcast My Other Passion, presented by Netsuite.