The Contextual Product Manager

How App.io evolved from 10,000 Apps to a smaller more valuable customer segment


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In this episode of Mobile Engagement Podcast: Ed Dowling, Co-Founder of App.io (was Kickfolio). App.io is a platform for App Developers to stream instances of their App in the cloud. Ed talks about how they "went-wide" initially and attracted thousands of App Developer customers to their platform but evolved to a product that delivered better revenues and provided greater value for their customers.
The transcript for the podcast is in the StreetHawk post: http://streethawk.com/blog/2015/02/app-ios-journey-to-a-valuable-customer-segment-after-dropping-10000-apps/
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The Contextual Product ManagerBy Contextual CEO - David Jones