[LIVE FROM HONG KONG FINTECH WEEK 2021]

NFTs have taken the crypto space by storm this year, and the traditional art market is feeling the ripple effects of “NFT mania”. In this episode, we caught up with Alexandra Yung and Frank Smits, who break down what gives an NFT its true value, how traditional art galleries and auction houses are reacting to the NFT market, and how artists can get their artwork noticed within the wider art collection community.

Alexandra Yung is the Managing Director at Macey & Sons, a boutique art auction house. Over the years, she has built up her own art collection and is passionate about helping her clients build a good portfolio of investment-grade art that offers a potential return on investment. With a Bachelor’s Degree in Fine Arts from CalArts, Alexandra is also a frequent public speaker on art investment in Hong Kong.

Frank Smits is an NFT art curator and collector. Born to a family of artists, he spent most of his career in the fashion industry working with some of the biggest luxury brands and designers. After he moved to Hong Kong in 2018, he became actively involved in the digital art space, managing a portfolio of NFT artists. In 2021, he launched the MetaArt Club platform with the mission of bringing together and empowering the NFT artist community.

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