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How B2B Marketers Should Approach Brand Marketing In 2021 - with Nat Brown-Lennox, Head of Brand Marketing, Invoice2go by Bill.com
How B2B Marketers Should Approach Brand Marketing In 2021
"Growth marketing is like asking someone on a date. Brand marketing is the reason they say yes. Brand marketing is everything that a company is doing to represent itself; just as your personal brand is everything you do to represent yourself. It's the feeling people get when they're around you."
- Nat Brown-Lennox, Head of Brand Marketing, Invoice2Go
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To listen to more The Life-Long Customer podcast episodes, follow us on LinkedIn
https://www.linkedin.com/company/thelifelongcustomerpodcast/
Follow the host Brad Hammond https://www.linkedin.com/in/brad-hammond
#thelifelongcustomerpodcast #customerjourney #marketingleadership #b2bmarketing
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By Revenue Rhino
4.5
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How B2B Marketers Should Approach Brand Marketing In 2021
"Growth marketing is like asking someone on a date. Brand marketing is the reason they say yes. Brand marketing is everything that a company is doing to represent itself; just as your personal brand is everything you do to represent yourself. It's the feeling people get when they're around you."
- Nat Brown-Lennox, Head of Brand Marketing, Invoice2Go
//
To listen to more The Life-Long Customer podcast episodes, follow us on LinkedIn
https://www.linkedin.com/company/thelifelongcustomerpodcast/
Follow the host Brad Hammond https://www.linkedin.com/in/brad-hammond
#thelifelongcustomerpodcast #customerjourney #marketingleadership #b2bmarketing
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